Godzilla Trailer buzz is fueling Internet search, at least on Google.
The announcement over the weekend that the first Godzilla Trailer for the upcoming Godzilla, will be introduced Tuesday (and you can see it here at Zennie62.com at 1 PM EST, 10 AM PST) has caused a 100 percent increase in search intensity for the name, or keyword, “Godzilla.”
According to Google Trends and the app that was previously called Google Insight For Search, starting on December 6th, or about the time that the date of the appearance of the first Godzilla trailer was told via social media, search for “Godzilla” rose steadily, but rapidly.
Twitter Tweet Activity
And the Godzilla Trailer interest has impacted Twitter tweet activity, too. According to Tweet Reach, there have been 50 tweets every 42 seconds thus far for the morning of Monday, December 9th at 10:46 AM EST.
But the question is, is that enough to fuel a Twitter trend, and the answer is no. According to this blogger’s analysis of past Twitter trends, and experience with social media clients, one generally needs to generate 100 Twitter tweets per minute to hit the mark.
That Warner Bros and Legendary Pictures elected to announce a time for the release of the Godzilla trailer points to a possible scenario where the Twitter trend chart could be reached. The anticipation for the moment, and the teasing of it with the MUTOResearch.net website, points to that possibility.
What the producers should hope for is to reach both Twitter trends and Google Trends on the same day after the Godzilla Trailer is released.
That achievement will help overcome the lateness of the movie’s marketing effort.
On Godzilla
An epic rebirth to Toho’s iconic Godzilla, this spectacular adventure, from Warner Bros. Pictures and Legendary Pictures, pits the world’s most famous monster against malevolent creatures who, bolstered by humanity’s scientific arrogance, threaten our very existence.
Gareth Edwards directs Godzilla, which stars Aaron Taylor-Johnson (Kick-Ass), Oscar® nominee Ken Watanabe (The Last Samurai, Inception), Elizabeth Olsen (Martha Marcy May Marlene), Oscar® winner Juliette Binoche (The English Patient, Cosmopolis), and Sally Hawkins (Blue Jasmine), with Oscar® nominee David Strathairn (Good Night, and Good Luck., The Bourne Legacy) and Bryan Cranston (Argo, TV’s Breaking Bad).
Edwards directs from a screenplay by Max Borenstein, story by David Callaham, based on the character Godzilla owned and created by TOHO CO., LTD. Thomas Tull and Jon Jashni are producing with Mary Parent and Brian Rogers. Patricia Whitcher and Alex Garcia are serving as executive producers, alongside Yoshimitsu Banno and Kenji Okuhira.
The behind-the-scenes creative team includes Oscar®-nominated director of photography Seamus McGarvey (“Anna Karenina,” “Atonement”); production designer Owen Paterson (The Matrix trilogy); editor Bob Ducsay (Looper); Oscar®-nominated costume designer Sharen Davis (Dreamgirls, Ray, Django Unchained); and Oscar®-winning visual effects supervisor Jim Rygiel (the Lord of the Rings series). The score is being created by Oscar®-nominated composer Alexandre Desplat (Argo, The King’s Speech).
Warner Bros. Pictures and Legendary Pictures present a Legendary Pictures production, a Gareth Edwards film, Godzilla. Slated to open on May 16, 2014, the film is expected to be presented in 3D, 2D and IMAX® in select theatres and will be distributed worldwide by Warner Bros. Pictures, a Warner Bros. Entertainment Company, except in Japan, where it will be distributed by Toho Co., Ltd. Legendary Pictures is a division of Legendary Entertainment.
Stay tuned.